As one of the speakers for this session I wasn’t able to take notes, so let me start out by apologizing to my fellow panelists Mikkel deMib Svendsen and Mark Rogers.  I also didn’t take notes for my presentation, but I have put the slides up in the resources section for your reading pleasure.

The big takeaways from the session:

• People can impact you negatively and positively through their actions.
• Never make a call to the lawyer your first response, even if you’re completely in the right (or believe yourself to be so).
• Monitor, Monitor, Monitor.
• A reputation problem can appear very quickly (less than a minute).
• Not responding correctly to the problem can cause the problem to snowball out of control.

Related posts:

1. Reputation Management: Beyond Monitors
2. Spammers or Reputation Management Problem?
3. Reputation Management Tools
4. The Basics of Online Reputation Management
5. The 6 step Reputation Management Process

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